Elvira —
Ireri
Originally from Mexico, based in Prague for over a decade.
I’ve worked across architecture studios, hospitality projects and cultural initiatives in Mexico, Spain, Brazil and the Czech Republic.
From platforms such as reSITE to hospitality environments like Manifesto Market and Hotel Josef, I’ve witnessed how strong ideas must adapt to new contexts — and how design only works when it aligns with people, operations and long-term vision.
Working closely with independent founders has pushed me beyond design. In project after project, I’ve become involved in key decisions — helping clarify priorities, navigate local processes and move forward with confidence.
Creativity is my strategic tool:
a way to align vision, team dynamics, and positioning.
Focus on the idea behind each project.
Create a concept that connects space, operations, brand identity, and guest experience.
Translate that vision into reality, ensuring everyone understands and moves toward the same objective.
MY APPROACH
I LOVE WORKING WITH
Entrepreneurs creating restaurants, cafés, and hospitality concepts.
Creative brands shaping their identity in a new market.
Clients who value strategic clarity as much as creative vision.
EVERY PROJECT BEGINS WITH A CONVERSATION
Considering a new project or rethinking an existing one? Share a few details below.
